Have you heard about Facebook WIFI? If not then it’s something your business should be looking at, especially if you have a premises where customers visit. In existence for the last three years Facebook WIFI allows someone to access your WIFI through your business page.
To connect they can either enter a password or check into your business using Facebook. When people check in a post appears in their news feed telling all their friends they’re at your business. In addition Facebook can supply you with anonymous user data like age, gender and interests. This could prove useful to gain a clearer demography of your customers and peak business hours.
Facebook WIFI also allows you to advertise special offers and products by highlighting these on the homepage of your Facebook page. Special deals can be set up just for people who check in.
If your customers are not happy to do this they can always enter the WIFI password & by-pass the page check in, so it’s a win win. Also did I mention there is no cost to this?
So what is Facebook getting from it? To avail of this service small businesses need to set up a business page and maintain it. They hope to eventually convert these to ad space buyers.
So is it difficult to set this up? The answer is NO. All you need is a business Facebook page, be the admin on that page and ensure that your router supports Facebook WIFI. For more information check out this link: https://www.facebook.com/business/a/facebook-wifi/businessowner